{"id":167711,"date":"2023-04-19T17:00:00","date_gmt":"2023-04-19T16:00:00","guid":{"rendered":"https:\/\/liora.io\/en\/?p=167711"},"modified":"2026-08-09T18:21:40","modified_gmt":"2026-08-09T17:21:40","slug":"internet-searches-will-change-forever-with-googles-magi","status":"publish","type":"post","link":"https:\/\/liora.io\/en\/internet-searches-will-change-forever-with-googles-magi","title":{"rendered":"Internet searches will change forever with Google&#8217;s &#8220;Magi&#8221;"},"content":{"rendered":"\n<p><strong>First Microsoft and now Google, the GAFAMs are pushing to integrate generative AI into search engines. For the search engine leader, it is only a matter of time with the presentation of the &#8220;Magi&#8221; project.<\/strong><\/p>\n\n\n<h2 class=\"wp-block-heading\" id=\"what-is-the-magi-project\">What is the Magi project?<\/h2>\n\n\n<p>With this new project, Google is asserting itself in <strong>a fantasy fashion <\/strong>between its intelligent chatbot <strong>Bard<\/strong> and its new magic project, <strong>Magi<\/strong>. To do this, Google is working on <strong>several artificial intelligences of generation<\/strong> referring to <strong>&#8220;GIFI&#8221;<\/strong>, an image generator and <strong>&#8220;Searchlong&#8221;<\/strong>, a chatbot integrated in Google Search. For example, Searchlong would allow the search tab to <strong>answer questions<\/strong> about <a href=\"https:\/\/liora.io\/en\/python-the-most-popular-programming-language\" rel=\"noopener\" target=\"_blank\">Python, the programming language<\/a>.<\/p>\n\n\n<p><strong>160 designers, engineers and managers<\/strong> are currently working on the project. Magi went into testing last week and will be available for a <strong>public launch in May<\/strong>. The launch will be in the US for one million users before reaching <strong>30 million by the end of 2023<\/strong>.<\/p>\n\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:32px;margin-bottom:32px\"><img alt=\"Illustration for What is the Magi project?\" decoding=\"async\" height=\"534\" loading=\"lazy\" src=\"https:\/\/liora.io\/app\/uploads\/sites\/9\/2023\/04\/nathana-reboucas-c4aT8MfEzdw-unsplash-1024x683.jpg\" style=\"width:100%;height:auto\" width=\"800\"\/><\/figure>\n\n\n<h2 class=\"wp-block-heading\" id=\"why-develop-these-generation-tools\">Why develop these generation tools?<\/h2>\n\n\n<p>With these tools, Google wants to offer a <strong>much more personalized experience<\/strong> to its users than with the current service. But this is not Google&#8217;s only motivation. In fact, Google wants to <strong>assert its position<\/strong> in the market and <strong>reassure its partner companies<\/strong> such as <strong>Samsung<\/strong>, which is considering replacing Google Search with Microsoft&#8217;s Bing on its Android phones and tablets.<\/p>\n\n\n<p>The contract with Samsung is <strong>currently being negotiated<\/strong> and represents <strong>three billion dollars<\/strong> in revenue for Google. Another contract is also up for renewal this year, worth $20 billion, with Apple.<\/p>\n\n\n<figure class=\"wp-block-image size-full\" style=\"margin-top:32px;margin-bottom:32px\"><img alt=\"Illustration for Why develop these generation tools?\" decoding=\"async\" height=\"534\" loading=\"lazy\" src=\"https:\/\/liora.io\/app\/uploads\/sites\/9\/2023\/04\/google-on-your-smartphone-1796337_1920-1024x684.jpg\" style=\"width:100%;height:auto\" width=\"800\"\/><\/figure>\n\n\n<p>This race for artificial intelligence and its integration <strong>continues<\/strong> and despite its delayed departure, <strong>Google has not said its last word<\/strong>. Another big competitor has recently entered the fray, namely <strong>Amazon<\/strong> and its intelligent cloud and LLM solutions. So if you enjoyed this article and are considering a career in data science, check out <a href=\"https:\/\/liora.io\/en\/blog-en\">our articles<\/a> or <a href=\"\/en\/courses\/data-ai\/\" rel=\"noopener\" target=\"_blank\">training offers<\/a> on Liora.<\/p>\n\n\n<p><i>Source : nytimes.com<\/i><\/p>\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex is-content-justification-center wp-container-core-buttons-is-layout-5ee10de4\" style=\"margin-top:32px;margin-bottom:32px\"><div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/liora.io\/en\/courses\/data-ai\/data-scientist\">Discover your courses<\/a><\/div><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p>First Microsoft and now Google, the GAFAMs are pushing to integrate generative AI into search engines. For the search engine leader, it is only a matter of time with the presentation of the &#8220;Magi&#8221; project. What is the Magi project? With this new project, Google is asserting itself in a fantasy fashion between its intelligent [&hellip;]<\/p>\n","protected":false},"author":74,"featured_media":167712,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_acf_changed":false,"editor_notices":[],"footnotes":""},"categories":[2433],"class_list":["post-167711","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-data-ai"],"acf":[],"_links":{"self":[{"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/posts\/167711","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/users\/74"}],"replies":[{"embeddable":true,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/comments?post=167711"}],"version-history":[{"count":3,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/posts\/167711\/revisions"}],"predecessor-version":[{"id":210782,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/posts\/167711\/revisions\/210782"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/media\/167712"}],"wp:attachment":[{"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/media?parent=167711"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/liora.io\/en\/wp-json\/wp\/v2\/categories?post=167711"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}